Carla hughes

Located in Vancouver, BC, I started my career journey with a Sociology degree, driven by a passion for research and connecting with people. Today, I am passionate about contributing to my city's community and beyond through my expertise in event planning, fundraising, and sponsor relations. I bring this foundation to my work with clients like Tartan Contracting, TED, Women in Tech, and Communications boards, leveraging my skills to deliver impactful results and foster meaningful connections.

How did I end up here? As Community Lead at WeWork, I orchestrated multiple weekly events, nurturing relationships with over 80 clients. Transitioning to ProCogia as a Marketing Associate, I honed my skills in event planning, partnership management (including with the White Caps), content creation, and public relations. Noteworthy accomplishments include successfully rebranding the company's website and enhancing the CEO's public profile, resulting in industry accolades and recognition.

PrOFESSIONAL sUCCESS

With a career steeped in Marketing Strategy and Leadership, I bring a wealth of expertise as an Enterprise Client Specialist and Partnership Expert. My journey is defined by Strategic PR and Partnership Development, guiding teams with Cross-Functional Leadership to champion Customer Success. I excel in SEO Optimization and Strategy, leveraging these skills as a Masterful Project Manager to drive impactful outcomes.

PROFESSIONAL VALUES

My career is built upon core values of Leadership, Learning, and Growth, fostered through Collaboration and a strong sense of Community. Innovation drives my approach, underpinned by Trust, Respect, and a commitment to Authenticity. Working with a career coach illuminated the importance of finding balance, guiding me to integrate these values into every aspect of my professional journey.

Education

  • Relative Courses: Research Methods, Statistics, Criminology, Mental Health, Environmental Studies, Art History.

  • Relative Topics: Marketing Strategy, Measuring Success, Leading Professional Teams, Competitive Marketing, Branding

  • Relative Topics: SEO, PPC, Email Marketing, Content Marketing, Web Analytics, CRO, Strategy.

Connect Below

Connect Below